Finance Manager / Financial Controller - DTC Brand

Job description

We are looking for a highly analytical and detail-oriented Finance Manager / Financial Controller to join our growing DTC brand.

This is a hands-on role for someone who can take ownership of the company's financial operations - from collecting and reconciling financial data to building financial models, monitoring cash flow, analyzing profitability, and helping management make data-driven decisions.

Responsibilities

Financial Operations & Reconciliation

- Collect and consolidate financial data from different sources, platforms, departments, and payment providers

- Reconcile internal financial data with actual transactions across company bank accounts

- Match payments, invoices, expenses, refunds, fees, and other transactions

- Identify and investigate discrepancies between reported and actual financial data

- Maintain accurate and up-to-date financial records

- Monitor company expenses and identify unusual or unnecessary costs

Financial Reporting & Management

- Build and maintain financial dashboards and reporting tables from scratch

- Prepare weekly and monthly financial reports

- Track revenue, expenses, gross profit, net profit, margins, and other key financial metrics

- Monitor and analyze cash flow across the business

- Prepare cash flow forecasts and identify potential cash shortages or excess liquidity

- Track accounts payable and upcoming financial obligations

- Provide management with clear financial insights and recommendations

Business & Project Analysis

- Calculate profitability and ROI of individual projects, products, channels, and initiatives

- Analyze project payback periods and unit economics

- Calculate and monitor contribution margins and operating margins

- Analyze the financial performance of different business activities and identify areas for improvement

- Build financial models to evaluate new projects and business opportunities

- Support management in making investment and resource allocation decisions

Process & Financial System Development

- Establish structured financial reporting and reconciliation processes

- Create and maintain financial models and forecasting tools

- Improve the company's financial data structure and reporting methodology

- Develop processes to ensure that all financial transactions are properly tracked and accounted for

- Automate financial reporting where possible

Requirements

- 3+ years of experience in finance, financial controlling, FP&A, accounting, or a similar analytical role

- Strong understanding of financial statements, cash flow, profitability, margins, and ROI

- Strong Excel / Google Sheets skills and ability to build financial models from scratch

- Experience with bank reconciliation and transaction-level financial analysis

- Strong analytical and problem-solving skills

- Excellent attention to detail

- Ability to work independently and take full ownership of financial processes

- Ability to work with large datasets and multiple financial sources

- Good English — B2+ level

- Experience working in an international company or e-commerce/DTC environment

Would be a strong plus

- Experience with DTC / e-commerce businesses

- Experience with Shopify or similar e-commerce platforms

- Experience with multiple payment processors, PSPs, and bank accounts

- Experience with international transactions and multiple currencies

- Experience with QuickBooks, Xero, NetSuite, or similar accounting/ERP systems

- Experience with financial planning and analysis (FP&A)

- Understanding of payment processing fees, refunds, chargebacks, and payment provider settlements

- Experience building management dashboards and financial reporting systems

What We Offer

- Remote position

- Flexible working hours

- Competitive salary based on experience

- Opportunity to join a growing international DTC business

- High level of ownership and autonomy

- Direct impact on business financial decisions

- Long-term cooperation and career growth opportunities