Full Stack Engineer

Job description

Full Stack Engineer – Marketing Tech, AI & Automation

Full-Time | Remote | U. S. EST Hours

About the Role

At Pavago, one of our clients — a fast-growing marketing agency supporting 150+ home service businesses — is hiring a Full Stack Engineer to build internal tools, marketing automation, AI workflows, and tracking systems that directly impact campaign performance and revenue.

This is a hands-on builder role, not a strategy-only position. You’ll work with leadership, media buyers, and operators to turn operational challenges into production-ready systems.

What You’ll Do

Full Stack Development

- Build and deploy internal tools using Next.js, React, and Python

- Develop marketing dashboards, reporting systems, and operational applications

- Replace manual processes with scalable automation

- Build and maintain production-ready integrations using APIs and webhooks

Marketing Tracking & Attribution

- Implement and optimize Meta Pixel and Conversion API (CAPI)

- Manage event tracking, deduplication, and attribution accuracy

- Connect ad platforms → backend systems → CRM → reporting dashboards

- Build reporting around ROAS, CPL, CAC, conversion rates, and lead quality

AI & Automation

- Integrate AI into real marketing workflows, including:

- Ad copy and creative generation

- Lead scoring and qualification

- Campaign insights

- Automated reporting

- Build with OpenAI and other AI APIs

- Use AI tools actively to improve engineering speed and operational efficiency

CRM & Lead Lifecycle Automation

- Integrate platforms such as GoHighLevel, Close CRM, and HubSpot

- Automate lead capture, routing, follow-ups, pipeline management, and conversion syncing

- Connect CRM outcomes back to advertising platforms for attribution and offline conversion tracking

- Maintain reliable data across marketing and CRM systems

What We’re Looking For

- 4–6+ years of hands-on software engineering experience

- Strong experience with React, Next.js, and Python

- Proven experience building and deploying production applications

- Strong experience with APIs, webhooks, integrations, and automation

- Hands-on experience in a marketing, ad tech, or performance marketing environment

- Experience implementing Meta Pixel and/or Conversion API (CAPI)

- Strong understanding of event tracking, deduplication, and attribution

- Experience building marketing dashboards and reporting systems

- Hands-on CRM integration experience with GoHighLevel, Close, HubSpot, or similar

- Experience connecting ad platforms with CRM data for attribution

- Active experience using AI tools and APIs

- Strong builder mindset with a bias toward shipping and iteration

Nice to Have

- Performance marketing agency experience

- Understanding of ROAS, CPL, CAC, and conversion metrics

- Experience with Zapier, Make, or similar automation tools

- Knowledge of attribution challenges caused by privacy/iOS changes

- Experience building data pipelines for marketing analytics

What Success Looks Like

- Internal tools are actively used by media buyers and operators

- Manual campaign and CRM work is significantly reduced

- Tracking and attribution remain accurate and reliable

- Reporting becomes faster and more actionable

- Marketing systems connect cleanly across ads, CRM, and backend data

- AI-powered workflows improve lead quality, conversions, and operational efficiency

Why Join?

- Build systems with direct impact on revenue and campaign performance

- Work at the intersection of software engineering, AI, automation, and performance marketing

- High ownership and freedom to build

- Work with real campaign data across 150+ businesses

- Fully remote environment

Interview Process

- Application Review

- Spark Hire Intro Video

- Video Interview with Pavago Recruiter

- Client Interview

- Offer & Background Verification

What Happens After You Apply

Qualified applicants will receive a Spark Hire invitation to complete a short Intro Video. This helps us understand your technical background, communication skills, marketing/ad tech experience, and experience building automation and AI-driven systems.

Please check your inbox and spam/junk folder for the invitation.

Apply Now

If you’re a hands-on Full Stack Engineer with strong React/Next.js + Python skills and real experience with Meta CAPI, marketing attribution, CRM integrations, and AI automation, we’d love to hear from you.

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