Head of Acquisition
GoodWill HR · Remote - Worldwide · 2026-09-24
Job description
Head of Acquisition | iGaming | Canada, Australia & New Zealand
We are launching a new iGaming project focused on Canada, Australia and New Zealand. We are looking for a Head of Acquisition to shape and lead the player acquisition strategy across these markets.
What you’ll do:
• Develop the acquisition strategy for Canada, Australia and New Zealand.
• Build and scale acquisition channels, with a strong focus on affiliate partnerships.
• Source and develop relationships with affiliates, SEO partners, media owners and traffic providers.
• Negotiate and manage CPA, Revenue Share and hybrid commercial models.
• Identify opportunities to improve acquisition efficiency, traffic quality and conversion.
• Work with marketing and product teams to support growth in each market.
• Monitor channel performance and use data to guide investment and optimization decisions.
What we’re looking for:
• Strong player acquisition experience in iGaming.
• Knowledge of Tier 1 markets, especially Canada, Australia and New Zealand.
• Experience growing affiliate acquisition and working with external traffic partners.
• Understanding of CPA, Revenue Share and hybrid models.
• A data-driven approach to evaluating acquisition performance.
• Experience creating and scaling acquisition strategies in a new or growing business.
If you have led iGaming acquisition and know how to grow in these markets, we’d be happy to connect.