Media Buyer (iGaming)

Job description

We are looking for an experienced Media Buyer with strong hands-on expertise in Facebook Ads and a proven track record in iGaming / Gambling.

Responsibilities

- Launch, manage, and scale advertising campaigns through Facebook Ads;

- Work with iGaming/Gambling offers across different GEOs;

- Independently launch, analyze, and optimize campaigns;

- Test and optimize creatives, audiences, offers, funnels, and landing pages;

- Monitor key performance metrics: ROI, ROAS, CPA, CPL, CR, FTD, Deposit, GGR, LTV;

- Work with trackers, analytics, and attribution systems;

- Manage advertising budgets and campaign profitability;

- Develop and test new hypotheses and traffic sources;

- Identify profitable combinations and scale successful campaigns;

- Collaborate with Creative, Affiliate, CRM, and Product teams.

Requirements

- 1+ year of hands-on experience as a Media Buyer;

- Strong experience with Facebook Ads;

- Proven experience in iGaming / Gambling / Betting;

- Strong understanding of traffic arbitrage and unit economics;

- Ability to independently launch and manage advertising campaigns;

- Strong understanding of performance marketing metrics;

- Experience with trackers and analytics systems;

- Ability to identify profitable campaigns and scale them;

- Strong ownership of results and advertising budgets.

Would be a plus

- Experience working with Tier-1 GEOs;

- Experience managing large advertising budgets;

- Strong understanding of iGaming products and economics;

- Experience with PWA / WebView / Telegram;

- Experience with Keitaro or similar tracking systems;

- Experience with anti-fraud systems and advanced advertising solutions.

What We Offer

- Fully remote position;

- Competitive fixed salary + performance-based bonuses;

- Opportunity to work with significant advertising budgets;

- Strong infrastructure and tools for traffic acquisition;

- Experienced Creative, Affiliate, CRM, and Product teams;

- Fast scaling opportunities for profitable campaigns;

- Professional and financial growth within the project.